Technical SEO Insights
Practical analysis and honest perspectives on what actually works in technical search optimization
Getting Started Guides
Step-by-step walkthroughs for common technical SEO challenges. These aren't theoretical—they're based on real implementations that worked.
In-Depth Analyses
When you need to understand why something matters, not just how to do it. These pieces dig into the reasoning behind technical decisions.
On-Page SEO vs Technical SEO for Better Rankings
Compare on-page and technical SEO factors that directly impact your search rankings with specific examples from real websites.
Read analysisWhat Actually Makes a Backlink Valuable
Examine the specific differences between high-value and low-value backlinks through real ranking data and examples.
Read analysisLocal SEO vs Global SEO Strategy Breakdown
See how local and global SEO strategies differ in execution with specific ranking factors for each approach.
Read analysisHow Content Length Affects Search Rankings
Analyze specific examples showing how word count correlates with rankings across different search queries and industries.
Read analysisFeatured Articles
Longer explorations of technical SEO topics that combine practical advice with strategic thinking.
When Our Website Disappeared from Google
A candid look at how we lost 70% of our traffic in three months and what we learned rebuilding our organic search presence from scratch.
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Three Months of Bad SEO Advice
How following expert recommendations nearly destroyed our education website and the patient process that brought it back to life.
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Starting Over After Losing Our Google Rankings
The humbling experience of watching years of SEO work vanish overnight and the methodical approach that eventually brought our education site back.
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When Publishing More Content Made Everything Worse
Inside our disastrous attempt to grow organic search traffic through volume and how we recovered by doing the opposite.
Read articleLooking for something specific?
Need advice on a particular technical SEO issue? Drop me a message and I'll see if I can help or point you in the right direction.